Seagate 8TB Archive HDD Review

We create more data every time we snap a picture with our phone, record a video or post something to a social media website. The budding Internet of Things (IoT) means that our thermostats, vehicles and toasters (conceivably) only add to this unending stream of data. The Internet reaches to the far flung corners of the globe and the number of users streaming data, seemingly just into the nether, continues to expand every day.
 
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The only problem is that the data isn't actually disappearing into the nether. We expect to be able to retrieve a family picture in mere milliseconds from Facebook even if we uploaded it (and forgot about it) five years ago. We increasingly (and blindly) trust that our social media services will safely store our data and memories, well, forever.
The picture from your latest snap has to land somewhere, and that "somewhere" is a server that churns away day and night. This influx of data creates a tremendous challenge at the other end of the pipe, and datacenter operators are tasked with keeping this exponentially increasing burden of data under safe keeping; but the key is to do it in a cost-effective manner.

HDD vendors have responded to the need for more storage with clever engineering that increases the amount of storage they can provide per device, as well as per dollar. The newest innovation comes in the form of SMR (Shingled Magnetic Recording), which overlays data tracks to increase the amount of available storage capacity.

The Seagate SMR datacenter offering lowers cost to an unheard-of three cents per gigabyte of storage (and that is at retail pricing). This low cost has made the drives increasingly popular with consumers for bulk data storage, which is a use-case the drive excels at.
However, SMR is not without its tradeoffs. For those who aren't familiar with the limitations of SMR technology it can become a frustrating experience. Never fear, we've got it all figured out. Come along as we explore all things SMR in our Seagate 8TB Archive HDD Review at Tom's IT Pro.

5 Best Keyword Research Tools That Are Free

What are the best keyword research tools that are available for free? In this article, you’ll find top 5 free keyword suggestion tools.

With their simple yet intuitive interface, you can perform keyword research and generate thousands of keywords within minutes, meaning you’ll get your research done faster, and put the result to work for you, sooner.
Keyword Research is Not Guesswork Anymore!
If you are looking to improve the search engine rankings, or website visibility, simply guessing what your target audience might be searching on the Internet will not help you get very far.
Effective SEO campaigns are based on real data, facts, and customer’s behavior.
Best free keyword research tools digs deeper to find what your customers are really searching for on the web, so that you’ll start to “speak” their language.
The following best keyword research tools are not only free, but they’ll also allow you to pick up the best keywords from over 500 million keywords that are indexed in their database.
With these following best keyword research tools, you’re going to skyrocket the success of your SEO campaigns.

Top 5 Best Keyword Research Tools Every Marketer Should Use – FREE

1. Google Keyword Planner

The new Google keyword planner tool combines the power of a keyword tool as well as the traffic estimator to make it easy to devise effective marketing campaigns.
That is why there is no Keyword Tool available.
With the Keyword Planner tool, you can not only research for profitable keyword list and group them with similarity, but also get estimates of their performance and find the best bid and budget plan that are right for you.

2. Ubersuggest

If you’re struggling to find long-tail keywords in your niche, I would highly recommend you guys use Ubersuggest tool. It’s the free keyword suggestion tool that gather keyword ideas from Google Suggest and plenty other suggestion tool.
Simply type a keyword in the search box, select the language and a source, and Ubersuggest keyword suggestion tool will gather keyword ideas from web and other search verticals like news, shopping, and video sites.
Ubersuggest takes your root keywords, adds a digit or a letter in front of it, and gathers suggestions for you. Further, you can click on each suggestion to find more keyword ideas for your blog topics, web page, and SEO campaigns. With Ubersuggest, you’ll get plenty of fresh keyword ideas instantly from real user queries.

3. WordTracker Keywords Tool

The WordTracker Keywords Tool help you find keyword ideas that are gathered from real user queries, so that you’ll save time as well as boost your website search engine rankings by targeting only profitable keywords in your niche.
If you do not know how to find a profitable market/niche and attract highly “targeted” traffic to your site, the WordTracker Tool will help find the “right” set of keywords so that you can attract people who are genuinely interested in your services.
WordTracker Keywords Tool is a paid service, but you’ll get an opportunity to try it for FREE, for 7 days, and you’ll find at least 200-300 relevant words and search terms that people have recently typed in search engines.

4. WordStream’s Keyword Tool (free)

If you are running a SEO or PPC campaigns for your site, WordStream will help you deliver fresh set of keyword ideas for your site.
WordStream keyword tool generates specific set of keyword list that target certain niche, groups them into common categories/theme for easy ad launches, and gives you further suggestions so that you never run out of topics for your site/blog.

5. YouTube Keyword Tool (free)

If you are enthusiastic about video marketing, then YouTube has to be your second best friend in the search engine world, which potentially has the capability to drive hundreds, if not thousands of visitors from your videos alone.
Smart marketing people know how valuable YouTube is, and they’re already using its features to marketing their content to reach out their “targeted” audience. So, don’t you think, it would be best to utilize these features of YouTube to optimize your video, headlines, and descriptions to grab the attention of your site’s visitors and get the highest possible rankings in search engines such as Google, Yahoo, and Bing?
To use YouTube keyword suggestion tool, go to http://www.youtube.com/keyword_tool and use it just like you’d use any other keyword suggestion tools that I have listed out above.
With YouTube keyword suggestion tool, you’ll get fresh set of keyword ideas to create video content marketing plan. For instance, you could create a PowerPoint video showing how to use keyword tools before publishing anything on your site to ensure it is optimized for search engines.
Well, there you have it – best keyword research tool you can use for free.
Did you like this article? If yes, please help spread the message on Facebook, Twitter, Google+.
Comment below what you liked or found useful about the best keyword research tool for free.

Important Computer Repair Advices

Pc problems could be difficult. Sometimes they could just happen with no warning. Issues might arise as a result of power surge, a components failure, a computer virus, etcetera. We strongly think that anybody must have a back-up system in place. Possibly you choose to subscribe to an on-line back-up system, or else you just purchase an external hard disk drive and set it up, one must also have a back up. Pcs becoming less expensive, you are able to most often purchase a new pc, rather than investing thousands of dollars on the pc repair service. A computer units failure can take place and also the pc could work. This is just one of those tricky situations, simply because pc can crush at any time. At these times it's still very essential to fix the problem quickly. Ask a savvy friend or simply go to a computer repair shop. These days, numerous pc services center offer free diagnosis.

In some cases, a computer hardware failure is really obvious, that there's no doubt you have to visit a computer shop. A virus is also some thing you must be aware of. We tips everyone ought to offer an anti-virus system in place. Yes, ONE! Not 2 or 3 or even more! One anti-virus is sufficient! Some viruses are additional than obvious, appearing on your display when you try to do one thing. These viruses are quite irritating, but at least we realize that this pc is infected and actions ought to be requires as quickly as possible. The majority of the pc stores can fix this issue.

In most other cases, a slow laptop computer or Computer is a indication that you may want to have your pc examined for viruses. It might be also if you see a blue screen of death and also have to restart many times when operating particular program.

For anybody that's unsure about how much some thing could cost with regards to a Computer issue -- it's simple to get an estimate. In this way you understand what it's going to price you and once to expect repairs to become done. Some thing which may be very essential when you're operating your own business or just rely on your computer on a day-to-day basis.

Computer restore shops are important to many of us as technology remains to consume our lives. It is necessary that you look into looking for a reliable pc repair shop in your area that's affordable, fair capable to explain to you what's occurring with your Computer. If they're of tiny assist look into the internet. Don't be fooled by websites which are full of specialized jargon and a lot of corporate testimonials. When searching for Laptop repair you'll need a middle ground. Somebody that is expert, technical and that can refer to any pc user. Be certain that you're pleased with the service you've obtained and also the explanations which have been given. This way you remain in control of the service and may ensure that the pc continues to be repaired and also you know what was done. As soon as you find the best pc shop, you'll usually these folks for any pc related problems.

How To buy The top Wireless Router Deals

Finding the right wireless router deals isn't a easy matter of driving into the local electronics store and buying whatever is on sale. There are lots of items to consider and you don't need to make a hasty option that you might regret later. A lot of people don't have to get in to the information on creating this decision because sorting via all the different wireless routers as well as their different features is the same as learning a new language.

In this post I'm going to inform you a good way to choose which wireless router is best for you and also offer a resource which makes the process even easier. There's two things you require to consider when looking for the best wireless router deals.

They are:


1. Which kind of network user are you? Are you a Surfer? A Streamer? Or perhaps a Gamer? (Read more about these below.)

2. Future proofing. Certain any cheap run-of-the-mill router might do great just for a pc or two and perhaps a printer, but if you consider there's a remote possibility you'll be including extra wireless products to your network in the near future you'll almost certainly ought to upgrade as soon as possible. When you look at it from this perspective you're really saving money through getting an excellent wireless router to begin with rather than being forced to upgrade any time you purchase new wireless devices.

Kinds of Network Users

I prefer to break these down into 3 groups: Surfers, Streamers and Gamers.

Surfers

Surfers are pleased with looking at their e-mails, shopping online, publishing out docs and perhaps downloading the occasional songs or movie file. Network users such as this don't spend a long time on their laptop or computer and just utilize it whether they have to. Any run-of-the-mill Wireless N router is fine for Surfers simply because they don't put a lot load on a wireless network and possibly never will.

Streamers

They're your movie and music lovers. They love to discover big data files on-line, download them to a central pc or media server, and after that stream them out to all the other pcs on their network. This needs a wireless router which has extra memory space and processor power. A built-in USB drive port for sharing out data is also a great idea.

Gamers

Gamers often put the same amount of requirement on a wireless network as Streamers do, but with an essential variation. Surfers and Streamers can ruin a wireless network for Gamers who, in turn, could make surviving in the same household miserable for all else. The least drop in connection won't really trouble a surfer, however the same drop in connection is a cataclysmic event for any Game player. Hrs of progress spent on a role-playing game could be lost in some seconds or the major character in a first individual shooter can instantly become a simple target. That's why it's essential players have their own network to play on. It retains everybody in the house sane. You can do this using a high performance wireless router exactly like the one a Streamer would use except with dual-bands. Dual-bands permit you to work two networks in the house as well with no traffic on every "stepping on" every other and causing chaos.

So, if you're a Surfer any highly-rated Wireless-N Router will perform. If you're a Streamer you'll want some high-performance features created to manage HD video. If you're a Gamer you'll need a high-performance router with dual bands.

Should You Use “Gray Hat SEO” Tactics on Your Site?

 

 

 

Have you been referred by your SEO consultant to try gray hat SEO techniques to rank your site (page) quickly on the search engines for most competitive keywords in your niche? If you haven’t, I am going to tell you why you should try Gray Hat SEO tactics for ranking your site better and quicker!

I have been spending a lot of time crafting out helpful articles around search engine optimization (SEO), and so far, I have come across a lot of handy (free) ways to perform keyword research as well as how to optimize your site/blog to ensure you’ll be actually be found on the Internet.
Before explaining what gray hat SEO technique is and how you can benefit implementing on your site, let me cover some important point for you today. Over the past several month, I have been crafting topics that basically hovers around search engine optimization (SEO), which I think, is the most important aspect that you need to take care of before you even set up a site/blog.
Search engine optimization involves many sub-steps, which include niche market research, finding profitable keywords to target for that market (keyword research), and performing a thorough competitive analysis of those keywords to ensure you’ll actually get high ROI in terms of rankings and driving “targeted” traffic to your site, no matter which niche you’re in).
Once you have found right set of keywords to target and optimized your site and sales page(s) around it, you can now begin to market your site using three methods – by following a) black hat SEO tactics b) white hat SEO tactics and c) gray hat SEO techniques.
Before I explain what is gray hat techniques (as the topic is around gray hat, not others), let me explain what black hat and white hat SEO tactics are.
Related article: How Not To Do SEO
Black hat SEO tactics – Black hat SEO tactics will get your site banned from Google search engines because all the SEO tricks, tips, and methods you follow are against their guidelines.
Since Google and other major search engines wants to offer the best search results for their users, they’re constantly rolling out new search engine algorithm that filters out “genuine” site from the bad ones.
White hat SEO tactics – White hat SEO tactics is the “legitimate” ways to ranking your site on search engines. You actually do most of the SEO manually to ensure that you’re not using any automated tools to generate content on your site, or get Facebook likes, blog comments, and other backlink generating tactics. Everything is done slowly and naturally so that nothing appears unnatural in white hat SEO tactics. As a result, Google will love your site over others and rank it accordingly.
Now, let’s talk about the focus of today’s topic – i.e. gray hat SEO?
What is Gray Hat SEO tactic?
According John Andrews, a SEO Consultant, “Gray Hat SEO isn’t something that sits between White Hat and Black Hat SEO, but they’re rather ‘SEO tactics that aren’t well-defined by major search engines such as Google, Yahoo, and Bing.’
“Most people will likely disagree how these tactics could either support or contradict to the published guidelines of Google,” continues Andrews.
Why Gray Hat SEO techniques are important for your site?
Although Gray Hat SEO is a risky business, nonetheless, it’s more beneficial than your normal White Hat SEO tactics.
Gray Hat SEO examples include buying link from external sources such as article submission sites, forums, social media sites (Facebook, Twitter, Pinterest, YouTube, etc). The risky part here is that Google doesn’t approve of any party participating in “link” building schemes.
Of course, when you start to get loads of, thousands of, backlinks from high PR blogs, forum, and sites in you niche, no wonder your site will start to get immediate rankings for keywords you have used for the Gray Hat SEO tactic.
If you want to get quick rankings by getting high PR backlinks to your site and have plenty of budget, thousands of dollars to spare, we highly suggest that you sign up for Gray Hat SEO as the return for your investment is huge.
Yes, you’ll get likes from real people on your Facebook page, drop relevant and natural comments on high PR blog/site(s) around your niche and bring flood of relevant traffic to your site.
Related article: Top 7 SEO Best Practices for 2015
Gray Hat SEO Examples
Here are some of the examples of Gray Hat SEO strategy that most internet/affiliate marketers use:
#1: Social Media Buys to Drive Traffic
Do you know that there are software tools that will allow your brand to get thousands of followers on your social media profile within 2-3 days, automatically? For example, many SEO companies use mass friend requests to get small business owners around 20-30,000 followers on their Facebook, Twitter, and Google+ profiles.
While this Gray Hat SEO tactics seems to generate high ROI in lesser time than White Hat SEO, it’s definitely against the Google SEO guidelines.
Fortunately, Google has remained silent about these tactics, but that doesn’t mean you’re not playing games with them. You could be banned or penalized in the future, if not now!
#2: Paying for Site/Blog Review

If you’re not a very popular company, or just starting out, hiring someone to write an honest reviews about your brand and services is definitely get you noticed online. Plus, search engine robot haven’t the sophisticated intelligence of a human, and hence, won’t be able to crack it down. Is it scam or not? But nonetheless, paying for site/blog reviews is still considered a little bit shady.
#3: Paying for bookmarking services
A lot of small businesses are paying for bookmarking services and Google hasn’t said anything about it yet. That means, although paying for getting link back to your site is unauthorized by Google, nothing has been done to weed out site that uses bookmarking services to promote their brand and services.
If you’re thinking about getting more exposure to your site, you can pay for people to suggest your links to their connections on social bookmarking sites like StumbleUpon, LinkedIn, Reddit, among others.
Or if you’re like me, you can quietly create multiple accounts on Facebook, Twitter, Google+, and other social bookmarking sites and promote your products and services. There are software tools that automate social bookmarking sites, too.
Social media sites may ban you, but Google won’t, and we think it’s one of the best Gray Hat SEO tactic you can employ to promote your site, quickly and easily.
#4: Spinning content
In addition to buying reviews, Facebook and Twitter followers, you also need to offer something of value useful to your targeted users in several places like article submission directories, forums, and blogs in your niche.
A lot of people are using duplicate content to promote their brand and services. They’re using tools such as The Best Spinners that gathers content, and even suggests, from various sources around a specific topics, spins it, and create a 100% original “fake” content.
Spinning content is definitely considered a Gray Hat SEO tactic as the content isn’t detected by search engine robots if they’re fake or original. For example, a lot of people use PLR content they spread around the Internet to generate a free backlink to their site, which is considered to be a Gray Hat SEO tactic.
Well, we think, any method that creates spun content is likely be on the gray zone. The White Hat SEO tactic would be to craft an original article, even if its means sitting behind the desk for an hour and bleeding your fingers, or simply paying a professional writer to churn out blog articles for online marketing.
#5: Creating micro-sites for each niche
Micro sites are small sites that are creating focusing on very specific set of keywords, which we think isn’t a Gray Hat SEO tactic.
However, if you go on creating 10-20 micro site, or “micro niche sites,” for every keyword you want to target and then point back to your original site, it may definitely a Gray Hat technique.
Although there’s nothing bad about creating highly targeted niche sites, you must be aware of the search engine spiders might consider it gray hat.
Related article: Black Hat SEO Techniques to Avoid In 2015
So, should you consider using Gray Hat SEO tactics for your site?
Well, we think Gray Hat tactics isn’t that bad at all to rank your site higher in search engines. Google for “Gray Hat services” and you’ll find SEO companies advertising Gray Hat SEO techniques as their services. You may employ Gray Hat SEO tactics on your site, but at your own risk because you never know when you might get “slapped” by Google during its next update.
What’s Gray Hat SEO now can become a Black Hat as soon as another Penguin and Panda update rolls in which often does, every year.
So for a time being, if you want to get high ROI with less effort, time, and make everything automated, you can use Gray Hat SEO tactics, but search engines still don’t like it.
You won’t gain a lot by staying on the bad side of Google, but being creative in your marketing campaigns is always a good idea. So what should you do, I hear you ask.
We highly recommend that you do not stick exclusively to White Hat SEO tactics. You’ll have to spend a lot of time, energy, and resources to get high ROI from White Hat SEO tactics alone. However, if you want to get quick results, I would recommend you employ White Hat automation tactic in your SEO campaigns.
Although automation is considered as Black Hat by Google, but there is a thing such as White Hat automation, which could be another term for Gray Hat SEO tactic.
So you see, if you want to stay competitive in your niche without investing a lot of time and money, White Hat automation are the best option you have on your side.
There are several software tools such that were created with Google’s guideline in mind, but also utilizes some automation tasks to improve quality, and decrease cost and time.
These tools include:

• Google Keyword Planner Tool: With this free SEO keyword suggestion tool, you can get relevant keywords with their search volume, competition, and cost estimates for ad copies. I usually use Google Keyword Planner tool.
• Keyword Discovery Tool (WordStream):
• The Best Spinner

Whether you’re are researching to get relevant keywords for your niche site, or crafting out keyword-rich sales copy, blog articles, or ad copy, you are always following Google’s guidelines.

How to Create a Responsive Layout for Your WordPress Site

To properly create a responsive layout for your WordPress site, you need to understand the basics.

You know that creating a WordPress site is going to be important for your online presence. While there are many other platforms that are available for web building, WordPress has truly become one of the most favored for many different reasons. It does come with its challenges. Not only is it important to build a WordPress site properly, but now strong consideration has to be given to building a responsive layout.

What does responsive mean?

Not all that long ago the website owner only had to be concerned as to how their site appeared when accessed through the major search engines. Now they have to be worried about their appearance in many different types of mobile devices. Not only do we need to consider the user experience, but we also have to ensure our web presence is fully responsive for these devices in order to be in favor with Google and other search engines.
They key to a good responsive website is ensuring that it can adapt nicely to any screen that it is being displayed on. This is going to take time and work, and comes with some challenges, although these can be overcome.
What a lot of WordPress site owners do is rely on purchasing themes that have the responsive features built into them. This works in some cases, but for site owners that really want the best performance from their sites these themes are often limited.
For those who are not happy with their responsive theme it may mean that they need to hire formal web designers to create a responsive website for them.
Then there are those that want to have full control over the performance of their website so they will take on the challenge of building their own responsive layout for their WordPress site. In order to do this they need to learn how to work with a framework.

What is a framework?

A framework for a website is basically a collection of files and folders needed for the building of the site. These files include HTML, JS documents and CSS (these consist of different codes).
Being as most websites have similar structures, a framework just cuts down on the need for repetitive work. The same codes can be used for many different websites, and then just customized for the specific website needs.

The framework can be used for different processes. The programmer can use it for the implementation of the connecting of the data base to the site content using a PHP language. The web designer utilizes the HTML documentation for the planning of the content layout along with the CSS style sheets.
There are two basic frameworks, one that is applicable to the backend and the other is the frontend.
Focusing on the responsive website structure you are going to want a responsive framework to work with. There are several that you can purchase. Zurb is one and Bootstrap is another. You may understand this better knowing that it was created by one of Twitter’s developers. It has been around since 2010 while many others have been around a lot longer than that. It is one of the most popular because it has a lot of capabilities already built into it. It possesses the necessary CSS, HTML and JavaScript elements that are going to be needed for the responsive website.
There are some frameworks that are referred to as grid systems but are in essence still frameworks. They are noted for being user friendly to work with.
If you have decided that Bootstrap is the way to go then it is going to give you a couple of options. If you have no knowledge however concerning CSS, HTML or JavaScript then you have a fair amount of learning ahead of you. You can gain this knowledge by paying for programs that will teach you this, or you can seek out the free tutorials. At first it is going to be a little frustrating for you, but if you persevere you will get your responsive website built just the way you want it.
You may want to begin with learning the basics of HTML first. This is the language that is used for building web pages. Then JavaScript is the language that is used for the programming of the pages. Finally CSS is the style sheets used for your content.
Once you have a thorough understanding of these then you will not be not be intimidated by the frameworks.
Once you have built your new responsive website, be sure to check out its look and performance on as many different mobile devices as possible.

10 Signs You Should Invest In Social Media

 

 

Why should you invest in social media?

Here are few reasons why social media marketing is beneficial for small businesses:

Social media profiles enhance your brand image: – Business image is vitally important. It makes your audience have opinion about you the moment they meet you (within first few seconds), that is going to last for years to come. A social media page with professional look, logo, a URL to the website, and active status and posts tells your audience that you are serious about your business.
Help you establish yourself as an industry authority: – Social media is not just about publishing your remarkable content. It is also about “being human,” giving your unique perspectives on things, connecting with other people interested in your offerings, and giving them interesting information that will help solve their problems, and show them how to use your products and services and enhance your life.
Social media is cost-effective tool to reach your audience: – You can post engaging photo and text messages on Facebook, take part in a industry TweetChat, or upload a video on YouTube, and basically be around where your target market is and increase your engagement as well as conversions for your business. Do not try to be on every single network out there; just stick with 2-3 social networks that will give you the most returns of your bucks.

But if you have not been receiving all these benefits, that means you are probably doing one of these mistakes on your social media marketing.

Here are 10 signs you should invest in social media:

1. Your last update was over a year ago: – Inactivity on your social media profiles seems to translate to a sense of mistrust in your business. Social media is a great way to find and communicate with your audience as well as a great way for potential customers to discover you.
2. Your customers are on social media: – Social media is going nowhere. It is going to stay here. Although it will change and evolve over time, but it is definitely going to be around here even after 100 years. Why? Well, because people absolutely LOVE it. And what drives your sales? Customers! Who are they? People. Where do they hand around most of their time? On Social media sites. Why you need to be on social media? Well, there is where your potential customers are.
3. You are not where you customers are hanging out: – Your customers are actively engaged on a platform, but you are not. Being on the same social media as your potential customers are is a great way to participate and keep track of conversations that are already happening about your brand, products, and/or services.
4. Your customers are engaged with your competitors: – Your customers are talking with your competitors on the same platform. If they are talking with your competitors, and not you, your are giving the opportunity to build relationships with your customers to your competitors. Social media, when used efficiently, is another area to start, build, and strengthen business and client relationship, thereby, creating and maintaining, not mentioning, brand loyalty.

5. You do not “update” your offerings (products and services): – Out of date product listings are not only disappointing to your customers as well as your potential customers, but also can reflect negatively on your brand. Featuring products and services you do not offer, or no longer offer, makes you misrepresent yourself and set yourself up for unrealistic expectations from your visitors. Moreover, if you do not even take time to update a social media listing, why should your visitors think you should be able to take care of them? A lack of attention to detail can translate into a lack of attention to your customers, at least in their minds.
6. You use popular hashtags without even knowing anything about them: – Participating in a conversation using popular/trending hashtags may get you a lot of exposure, but if you have to be pay attention. Do your research first to learn what the trending hashtags is all about to figure out whether your post actually belongs there. All you have to do is click on the hashtags, and within seconds, you will be able to tell whether it’s a topic you should cover and how to handle it.
7. You do not have a plan to handle negative responses, errors, damaging posts: – Social media is very fast – once your post a content, it is immediately available for everyone to consume, and your audience will let you know how they feel about it, which can sometimes result in backslash for your company. Having a plan of action on how to handle those negative responses (potential disasters) is the “wisest” thing you could for your brand’s social strategy and reputation.

8. Your profile list dates should be changing, but they never do: – If you mention on your profiles that you have been helping your clients for over 7 years but that number has not changed for over 7 years, that’s a sign that you must be active on social media. As described above, it signifies a lack of attention to details, creates a bad impression in front of your potential customers, and means you are missing out the opportunity to showcase your experiences that will help your potential clients to trust you more.
9. You do not have any idea what the previous two items even meant: – If you or anyone in your office is unfamiliar with popular/ trending social media terms, it is definitely a sign that you must be engage in social media and start learning about it, or hire someone who knows how to use social media.
10. You think social media has no value: – When done ineffectively (haphazardly), social media will probably not give you much of an ROI for you. But when done with purpose, it can offer you great returns on investment and each of your profiles can become a solid web presence for your brand that you have total control over.
Conclusion
Being active on social media does not mean you have to create dozen profiles, or otherwise your business will fail. Just find 2-3 popular social media network and create a nice profiles there by regularly posting content that you and your customers find interesting, and over time, you will have already created a strong online social media presence that will drive traffic to your site and generate sales for your efforts.

How to Solve the Biggest Problems with Social Media

Social Media can be confusing and at times tricky. Here are some solutions to some of peoples biggest problems with social media.

Social media is one of the most popular marketing platforms that small business owners use to market and promote their products and services. It is also one of the best SEO tactics today to enhance the visibility of the business website on well-established search engines such as Google, Yahoo, and Bing.
However, most small business owners still think that social media marketing is easy – simply sharing your posts on social media sites such as Facebook and Twitter will do. That is NOT TRUE! In fact, social media marketing can be as difficult as building a business. Business owners will, and have to, face a number of issues with social media; by overcoming these problems can they ‘truly’ achieve their goals in online marketing.
Social media is popular among small business owners because it is MORE efficient than ‘traditional’ marketing strategies, as it uses wide range of tools and resources that makes most of the marketing processes almost automatic. This positive aspect of social media is also a downfall for many: brands that are on social media are found spending hours talking a lot about their products and services with their customers.
Just like with other things, too much promotion can hurt your business and could ruin your online reputation.
That is the BIGGEST problems with social media today.
But this problem can be solved by promoting products and services through limited social media profiles only, instead of ‘X’ number of social sites.

Today, traditional marketing has become almost obsolete.
Instead, people prefer to do business with companies referred by their families and friends through social media sites. So, if you want to promote your products and services through social media channels like Facebook, Twitter, Google+, and many others, you should first learn how to build trust with your customers.
You do this by “communicating” with them, not by posting slogans and banners about your companies.
Since social media marketing (SMM) is all about finding people (potential customers) and making connections, it takes a lot of effort at first but has a far better return on investments (ROI) to other marketing methods.

When you want to improve things like communications, you start looking at the ones who are doing a lot of mouth-to-mouth publicity. So, you see, there is lot more in social media than just using this technology.
To solve this issue, you need to create a social network and start building new customers.
But large organizations often face another hurdle: preventing the war between different groups.
Internal group wars create many problems and it takes a lot of time to solve those conflicts, but it also helps build a better relationships. Big companies should avoid using their social channels to communicate with their staffs.
If you are using social sites to communicating with your staffs, you are using it the wrong way. Instead of communicating with employees and internal people, businesses should focus on building connections with their customers.

In large companies, employees do NOT know what other people do and work on. Many things are hidden about projects until they are completed. In order to solve this problem, business should let employees list different projects and invite each other for project completion and keep things transparent among team members.
Similarly, companies must also allow customers to join their team and subscribe to their newsletter and other updates. It is also highly suggested that companies use social media channels to share information as well as to collaborate with their team members to perform it efficiently.
Due to lack of time, most companies fail to fully utilize their resources. Many things go untapped although they have tons of knowledge and talent, and they miss opportunities. In order to solve this problem, companies should keep track of their progress – from the start until the end of the project development process.
Other biggest problems are using ineffective marketing strategies, publishing low quality content, having low marketing budget for promotion, and using unresponsive sites that does not reach across audience using mobile devices.
Social media marketing is ‘circular’ – what you see or do at the beginning is often felt or seen at the end. And the biggest problem with social media is that it never ends and you have to work on it on a consistent basis. That means working on your social media strategy on a regular basis, staying up to date with the latest social media trends, and knowing how to use social media tools effectively.

How YOUR Business Can Use Snapchat for Marketing

You only have 5 minutes to read this article before it destroys itself.
As marketers, we have been taught to keep our eyes of the far and the distant – i.e. build brand over time; make many memorable impressions; and create something that actually becomes the part of the cultural sphere that will take your product to the next level along the way.
So why would self-destroying ads – ads that only have life span of few seconds – be the next biggest thing in the marketing industry? There are certainly few benefits of using Snapchat to introduce new products, give a unique voice and personality to your company, and separate yourself from the crowd.

How small business can use Snapchat:

1. Launch new products: –

Taco Bell uses Snapchat really well. They have several employees display their new products through several snaps, thereby, creating a Snapchat story of the product and why should people go and check it out as soon as possible.
Taco Bell uses Snapchat well because they talk in the language of their primary audience – teens and millennials in the 16-35 age bracket. They often use emoticons, which is the preferred way of texting messages of the 18-35 age groups. Therefore, if you use formal language without seeming desperate or snobbish, most users will not bother engaging with your brand at all.

2. Provide quick video answers to customers questions/issues: –

Snapchat allows you to quickly communicate with your customers and provide assistance in real time with 2-10 seconds photos or videos, which many companies are not doing yet.
Let us say a customer snaps a photo of your product saying he/she cannot open it from its package, saying it is too difficult to unwrap. You can span a photo or create a 10 seconds long video showing them exactly how to do that, which not only answer their question, but also makes you appear someone who cares about his/her customers.
Snapchat Tricks and Tips Everyone Should Know About

7 Snapchat Tricks and Tips Everyone Should Know About

Snapchat was recently ranked the third most popular app, making it one of the preferred marketing tools for small-to-medium business owners. So, if you were thinking about adding Snapchat into your marketing strategy, be prepared to encounter a learning curve.
Though it is favorite social networks for many, it works rather differently ran others, so knowing how to use it may take some time.
Snapchat requires that you be creative and think on the spot, as you cannot import or pre-load content from the outside. In addition, there are certain features that are hidden, the discovery of which makes it a fun platform to use.

Snapchat Tricks and Tips Everyone Should Know About:

1. Learn from those who do it well: – Like with any other social platform, it is always a good idea to learn from the best. There are already many brands and celebrities that do Snapchat very well. You do not have to look elsewhere than these lists, but make sure to note of certain Snapchat stars that really nail it.
2. Changing text appearance: – If you made your text bigger using the “T” button, you can squeeze the text using two fingers in order to move it around or change its size. With this feature, you can easily set the size of the text in any ways you prefer or move it around to “unexpected” places.
3. Drawing with white, black, and brown: – This trick is an “old-school,” but we could not help put it on the list. If you wanted to color a picture or a video, hold your finger on the color chooser and slide it all the way to the left side of the screen, without sliding it off the screen. From there, slide your finger all the way down, and you will be able to pick up black color. If you slide it all the way up, you will pick up the white color. If you slide it down, but not all the way down, you will pick up variations of gray as well.
4. Layering filters: – Did you know that you can layer filters on Snapchat? Hold your finger on the screen when you swipe to the filter you want, and using other fingers, continue swiping to add other layers on the top. You can also create your own filter or add geo located filters by swiping past the time/speed/temperature stamp.
5. Using the “Story” feature: – This feature is the heart of Snapchat. Though Snapchat began its services by serving as a tool to allow someone to send message privately, the story feature has been the real takeaway for many. What better ways is there to tell a story than with a visual – a 10 second clip – that expires itself after 24 hours? Briefness makes your brand important and storytelling allows for visual tangibility.
6. Ghost adding: – This is perhaps the most fun feature of Snapchat. You simply point your camera at the ghost icon and tap it once. The ghost icon acts as a QR code. When you tap it once, you will add that friend to your contact list. It is just like “under-the-radar” way to add friends to your list, and we are certain that you will feel super excited to tell about this feature to everyone.
7. Adding music to your snaps: – Snapchat is one of the only popular platforms to allow this feature. Snapchat now synchronizes with your music list on your phone. All you have to do is play the song you like and start recording a video within that platform; the song will be automatically added to whatever video you are making.

In addition to these 7 features, Snapchat is most likely to add more hidden functions that is often discovered though word of mouth, which in turn makes this app an exciting platform to work with. Marketers who are already using these features will be using the platform’s capacity to the maximum, which is considered to be the world’s 3^rd popular apps for marketing.

The sony vaio Notebooks Continue To Be Area Of The Sony Family

 

Sony laptops are among the most popular laptops on the market today. Sony is a name that over time has established itself as the creation of a solid product with an excellent reputation. Besides all the good press that Sony has, Sony is known for making the best "little" laptops. This means that pack a lot of features into a package much smaller and do it better than most companies around a laptop.

If you're in the market for a laptop, it makes sense to look around, compare your options and decide on the laptop, which will ultimately better job for you. There are many companies out there that offer similar products, and some are higher, some lower, some at a higher price, and more at discounted prices. The mobile industry is not always an industry where you get what you pay for.

When you purchase a notebook isn't a smart idea to purchase what other people believe you should purchase, buy a laptop which has the characteristics you'll need at a cost you really can afford. Don't buy a laptop that's the features that you'll never use. Perhaps, I prefer most concerning the Sony and merchandise provided. Sony notebooks aren't full of computers packed with functions which have by no means help the typical consumer. Instead, they build a pc for the typical customer may use and supply improvements around the configurations of the pc for your requirements.

When you buy a Sony laptop not only buy a good laptop, you are buying the real name of the company, which over time has shown that left behind its products and services. Sony products have been around for years, and the company is on solid ground, are about in the coming years. Their laptops are made with the same attention to detail and the technological advances that have made Sony famous, with that being said, it is reasonable to assume that the Sony portable is a good investment as far as laptops go.

How to purchase a Laptop computer Online?

Thank you to today's Internet online shopping is easier than ever. You can buy virtually anything online from a packet of tea to a laptop. If you want to buy a laptop online and get the best deal possible, you should understand what kind of laptop you want.

If you travel a lot and need your laptop primarily for business, I'm willing to bet that the weight and size will probably be your main criteria. Also, you should buy a laptop with a small screen and battery life incredible.
So, look for a laptop screen from 13 inches and about 5-6 pounds. Apple Mac Book Air is the perfect choice.

If you do not have the desktop, or want to buy a laptop, which may be in cash you'd need a lot of money and time, because you need to find a laptop that can do almost everything a desktop computer can be powerful do.
You need a laptop bright 17-inch monitor, graphics card with 512 dedicated memory, and 3-4 GB of system RAM, Wi-Fi and a decent graphics card is important.

If you only need a laptop and the price is your main consideration, I can tell you that you can easily find many laptops $ 500 to $ 600 range that will suit your needs.

renowned research sites, read reviews from their customers, get more info on delivery, payment, warranty and other terms and conditions. Many online stores often have good deals.

How to Purchase The Perfect Pc

PC has become a staple in every home. Without computers, it is difficult to stay connected and up you will be required to work in a school or office. With so much PC packages being pushed our throat every time you go to department stores and computer stores, it's really quite confused what I really need and what PC package to meet your budget and lifestyle. We can help with this dilemma, here is a quick Backgrounder computer parts, you need to know.

Graphics Cards

This is part of the computer, which determines the quality of multimedia images, which you can watch. Memory card more, the better the image quality and color. Even video cards are also responsible for how fast the images displayed media. This is especially necessary if you use your computer for multimedia features, such as watching movies or playing games.

RAM

RAM is the temporary memory of the PC, which contains the information necessary for the computer and work programs. In addition, processors, RAM also determines the speed of your computer. The higher of RAM, a faster computer access to information and respond to commands.

Motherboard

That is, if all parts of the computer's CPU are attached. Some video cards and motherboards have sound cards built into it, while others do not. The most important thing, however, is to choose a motherboard that is compatible with the memory and processor. Incompatibility with computers can cause serious problems and can even lead to failure of the computer.

Hard drive

This is the part where you store all data on your PC. Imagine a disc with a storage capacity much greater. The hard drive serves as a permanent memory of your computer. You can install all your programs and save all documents you need. It is also important that you buy a hard disk of high capacity, especially now that people are so used to storing media files that can use a lot of space on your hard drive.

Processor

This is just one of three primary elements from the pc. The processor is definitely the component that decides the rate of info processing on the pc. Intel remains the top model in cpus, but competitors for example American Micro Devices (AMD) is gradually making up ground, providing a cheaper alternative. In buying for the processor, you should look at the following:

Clock speed

which shows the number of instructions a computer can perform in one second. This usually comes after the brand name. Processors today are already in the gigahertz range.

Operating temperature

 Some processors heats up easily. Before buying, make sure you have asked for the use of temperature only if you need to buy more fans, or to put your room with air conditioning.

Cache

it shops the information formerly obtainable. This simplifies the work of the pc because it wouldn't consider two times as long to gain access to info currently kept in the storage bank. Without a cache, a lot of the autumn focusing on the RAM (Random Access Memory).

How to find the perfect computer for you

With sufficient selections on the marketplace to create the average consumer's head spin, it may be extremely difficult to find out which pc will greatest fit a certain person's requirements. Even the easiest choice, like 
whether to obtain a desktop computer or a notebook, can feel challenging or even prepared and equipped with the right questions. Workers at the local pc shop or electronics store only aid to confound the problem by throwing technical jargon about and creating the procedure seemingly harder than important. The following tips must get you well on your way to getting the perfect computer to suit all of your requirements.

Primary, choose the main use of the personal computer. This is often as easy as figuring out if the pc will be utilized at house or maybe portability is a main factor. Even if the pc might be primarily utilized at house, there might be a chance a notebook could be the best option. Such as, individuals who like to become on their own notebook to confirm stats while viewing sports might want a notebook. Also, considering about whether this pc will be utilized primarily for operate or entertainment could be essential for determining the power necessary.

Next, think about computing power required. That's where the typical user begins to get slightly baffled when GHz and Ram memory start making thrown around. The secret's to consider what you realized in the first tip to determine what applications you'll be utilizing the most. If all you are doing is surfing the net and looking at your fantasy football team, it might not be essential to obtain the strongest and quickest pc out there. If there are specific applications becoming utilised, look into the suggested specifications for those software programs and go a bit over those features.


Thirdly, assess how much area you'll need. If you're planning on keeping a lot of huge data like films and songs on the device, you'll certainly require much space. With the cost of storage dropping lower annually, it's very simple to obtain a pc with sufficient area to keep what ever you might want. Also, memory space is one thing that's expanding in the gadget or by an external hard disk drive, so don't worry when you run out of area. The overall guideline nowadays is a 500GB disk drive to begin. A 500GB hard disk will hold a lot of data such as lots of songs and video. Once you know that you'll be keeping much more media, then it is advisable to obtain a 1TB.

Moreover, something which lots of people think about today is whether to purchase Apple or Windows. This is often tricky and each companies get some advantages and disadvantages when contemplating a brand new pc. Normally, an Apple computer will price tag your extra but individuals who like them are committed to them with a passion and fury. Windows users are usually less passionate, truly don't have any need to change to an Apple computer. Apple is often additional user-friendly for the kind of person who might not be the most computer-savvy person. Windows are a lot extra easy to customize and also have a number of brands that may offer the pc. It's advocated to visit a pc shop and only find both and play around a bit more.

With these guidelines, discovering that perfect computer must be much simpler and less of a head ache. Make sure to research what exactly you need in a computer after which take some time to research styles of pcs. After this tips, the perfect computer are available without anymore head aches.